What’s New in Publishing May 2026

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Why labeling AI content matters, becoming a Google Preferred Source, GEO vs. SEO, Stern’s reset, and how The Times grew audience with fewer, better stories.  

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I’m Eric Shanfelt and for the past 30 years, I’ve worked with hundreds of consumer, B2B, and regional media companies to grow their digital business. To succeed online, your entire digital ecosystem must work together: content, advertising, website, email, subscriptions, social media, etc. Whether you need overall digital strategy and execution, training and support for your team, or extra focus on a specific project, contact me and let’s talk.