Become a Google Preferred Source in Search and Discover

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In 2025, Google launched Preferred Sources … a way for loyal readers to directly tell Google that they want to see more of your content in Google Search. It is now available globally in every language Google supports. This is a great opportunity to drive more traffic to your site from readers who already trust […]  

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I’m Eric Shanfelt and for the past 30 years, I’ve worked with hundreds of consumer, B2B, and regional media companies to grow their digital business. To succeed online, your entire digital ecosystem must work together: content, advertising, website, email, subscriptions, social media, etc. Whether you need overall digital strategy and execution, training and support for your team, or extra focus on a specific project, contact me and let’s talk.